Celf.
The therapeutic intelligence platform

Say it once.
Get to the right care.

Celf is everyday support in your pocket and a network of licensed therapists, psychologists and psychiatrists behind it. Your Celf agents carry the context between you, so every session starts where you are — never from zero.

Talk to Celf on WhatsApp →How Celf works

Also on iMessage, iOS, Android and the web · In crisis? Get help now

C
CelfYour companion · try it below
Private
Hi, I'm Celf. What's on your mind today? Pick whatever's closest.

Celf suggests a route; you always choose. Celf is not a therapist and never diagnoses — licensed professionals do.

Lives where you already areWhatsAppiMessageVoiceApple WatchOuraWhoopGarminCelf Booths
The ladder of care

From a hard night to a therapist who gets it.

Most people start with rest and reflection. Some need a professional. Celf moves you to the right rung — and the AI never acts above its rung.

RestorativeRung A of D

Breathing, guided silence, soundscapes, sleep and recovery. Start any time, no sign-up hoops, nothing clinical asked of you.

Who's with youCelf on its own — no one else needs to be involved.
WhereThe app, WhatsApp, iMessage, and any Celf Booth.
Celf's agentsCelf companion and Chase for sleep, movement and recovery.

Urgent help sits outside the ladder: from any rung, Celf connects you to a person straight away.

The Celf Context

Never start from zero again.

Your story, your check-ins and the exercises you've done live in one record that belongs to you. Celf turns it into a plain-language recap for you and a focused brief for your therapist. You see every line, choose who sees what, and take it with you if you switch.

  • —Yours to correct, share, export or delete
  • —No ads. No data sales. Ever.
  • —Employers and universities never see individuals
Session recap · Thursdaywith Dr. Lena Fischer

"We talked about Sunday nights feeling heavy, and noticed the pattern starts with Monday's first meeting."

To practise this week
Thought record on Sunday evening
One planned walk before Monday stand-up
Next session · Thursday, same time · Celf will check in on Sunday.
Celf Practice · for licensed professionals

Clients who arrive understood. Hours back every week.

Run your practice on Celf, keep your own clients fee-free, and take referrals that fit how you work. You sign off everything — nothing reaches a client without you.

Briefs before every sessionWhat changed this week, scores, exercises done and what your client wants to cover.
Notes you signYour copilot drafts notes and letters from consented sessions. You edit and approve.
Care between sessionsSwitch on the skills work and programmes you choose; Celf runs them and reports back.
Referrals that fitPre-qualified requests matched to your focus, licence and availability. Accept or pass in one tap.
Member$49 / monthProfile, scheduling, payments and Celf for your existing clients.
ProfessionalMost chosen$129 / monthAdds the Practice copilot, outcome measures and referrals.
Practice$99 / clinician / monthFor clinics and group practices: team caseloads and supervision.
Become a founding professional →Founding members in London and Stockholm get six months free.
Celf Spaces

Care you can walk into.

Some things are easier to say behind a closed door. Celf places quiet, private rooms where you live, work and travel — bookable with the same Celf account.

Celf Booth1–2 people · offices, campuses, hotels, airportsA ten-minute reset, a private check-in, or your video session with your therapist.
Celf Room2–8 people · in-person therapy, groups, classesProfessionals book Rooms by the hour; members join groups and programmes.
Celf SpaceFlagship destinations · first city 2027Booths, Rooms, consultation suites, studios and a members' lounge under one roof.
For organisations

One benefit, every rung.

Give people support from everyday wellbeing to specialist care, with reporting on outcomes — never on individuals.

Book a conversation
EmployersCovered access for teams, private Booths at work, aggregate reporting only.
UniversitiesAlways-on support that eases waiting lists and hands complex cases on with context.
ClinicsContinuity between sessions, fewer missed appointments, less admin.
Hotels & travelCelf Booths for rest and recovery, managed end to end.
Safety

Agents assist. Humans treat.

A person, fastEvery conversation is watched for risk. Celf escalates to a clinician on call — it never handles a crisis alone.
Licensed, verifiedEvery clinician's licence is checked with their regulator. Coaches are clearly labelled as non-clinical.
Clinically governedA clinical board signs off every agent, programme and room mode before it reaches you.
Private by designEncrypted, consent-based sharing. No ads, no data sales, no emotion tracking at work or school.
Need help right now?US: call or text 988UK: Samaritans 116 123Sweden: 112 · Mind 90101In immediate danger, call your local emergency number.
For you

Start free. Step up when you're ready.

CelfFreeDaily check-ins, rest and recovery, your Context, and a route to care.
Celf Plus$14.99 / monthEvery programme, Booth time, wearable insights and member rates with professionals.
Sessions€70–160Set by each professional. Celf shows what your employer, insurer or university covers first.

A space for your Celf.

Talk to CelfJoin as a professional